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August 06, 2006

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» Chasing (Long) Tail from De Gardener
It feels great to read a good book once in a while. And The Long Tail by Chris Anderson is indeed a must book for everyone involved with web 2.0. It tackles the long tail from a cultural and business perspective, creating the first high quality resear... [Read More]

» Long Tail Error: Book Publishing Royalties from Joe Wikert's Media 2020 Blog
I picked up a copy of Chris Anderson’s The Long Tail and am about a third of the way through it. I’ll post a full review when I’m finished, but I wanted to point out a glaring error he makes [Read More]

» The Long Tail from elizabethpottsweinstein.com
Last week I read The Long Tail: Why the Future of Business Is Selling Less of More by Chris Anderson. This book does a wonderful job explaining the real New Economy the ability of small merchants to sell specialty, niche products, widely avail... [Read More]

» The Innocence of Power Laws from Abstract Dynamics
I've been reading a short book - an essay, really - by John Kenneth Galbraith called The Economics of Innocent Fraud. It's his last work, written while he was in his nineties, not long before he died. In it, he... [Read More]

» The Long Tail from Edward J. Renehan Jr.
I have been reading Chris Anderson's book The Long Tail and also his blog of the same name. This all adds up to a rather vital concept in next-generation markets/marketing. Long Tail Marketing is the art of increasing sales while [Read More]

Comments

Anonymous Contributor

Since you couldn't have done it without us, please tell us how you are going to apportion revenues and profits back to your contributors.

Thanks.

Doug Karr

Congratulations, Chris! It's a great book.

Interestingly enough, I read a negative review at:
http://www.technologyreview.com/blog/king/posts.aspx?id=17247

I left a comment on the article 3 days ago that has yet to be approved and posted on the site. I suppose Brad King didn't agree with my assessment of his terrible review. It appears to me that he made up his mind before ever reading it (See Part 1) and then had to write Part II to try to defend it. Here was my comment:

"Did you read the same book that I read? Although Anderson started to really examine "The Long Tail" in 2004, the book has sample after sample through history, including a very good discussion of Sears & Roebuck's catalog industry. It's fairly obvious, since you already commented before reading the book, that you thought that Anderson was trying to take credit for this "Long Tail" notion. I never read that once in the book. What I did read that was very interesting, was how technology and the web have accelerated the growth of this phenomenon. Anderson isn’t providing commentary that this is something ‘new’, he’s providing commentary that there are emerging trends based on this. He backs that up with some sound data.

The book doesn’t want to make me go out and sell niche products. However, the book does tell me that choice is becoming more of a factor as technology continues to allow choice to become affordable. That’s something that all of us need to keep in mind."

Since I couldn't post it on their site, I'll post it here!

Doug

Congtrats! The bok and the blog are among my favorites

http://silverbulleits.typepad.com/dcs/2006/07/what_species_th.html

Dane

congratulations,Chris!Keep up your good work,and we eagerly look forward to reading nore of you incisive and eye-opening analysis of silently but decisively emerging trends,new or rehashed.
welcome to visit my blog,by the by....

Cameron Reilly

Congrats Chris, let's hope the success of the book helps get the "long tail" meme out there to a larger population.

martijn aslander

Great! Congrats! Have you considered a Dutch translation? I might be able to help you on that... Visiting Europe somewhere the next 6 months?

David

Congrats Chris. The book seems to have a lot of truth in it, so I'm hoping it can bump Myths and Lies out of the #9 spot.

jean

Nice site.

Alicia

Here is a very mixed review from Variety that isn't convinced the hits are in decline at all.

http://www.variety.com/review/VE1117931228?categoryid=1268&cs=1

David

Variety of course is a publication that is obsessed w/ hits. It's all about opening weekend box office. If they give you any trouble, just tell them to "ankle".

Guillaume Voghel

Wow congratulations!

Thanks for writing the book, I'm having an incredible pleasure at reading it and find it amazingly interesting!

You accomplished a great work and you deserve that position in the NYT best-seller list!

KaneCitizen

Hi Chris - Suggestion for correction on page 31 of TLT for future editions. Posted about it here.

Ben

We are indeed "obsessed with hits" (and flops) at Variety since big media is our business. But I would hope that would give us a better perspective on how hits are faring in the digital world.

Tom Knowles

Chris: Appreciated your book very much... found it crisp, clear and cogent. One wish....I wish you had been a bit more expansive on ALL five categories of business aggregators listed on p. 89. Additionally p. 90 left me a little confused as to your descriptors for categories #4 and #5. Compare list on p.89 with last sentence in first paragraph on p. 90 (in parens).
Has someone else nailed "Communities" and "User Generated Content" the way you captued the long tail?
Thanks.
T. Knowles, Sr.

Benjamin Wagaman

It's quite ironic that a book on the decline of the importance of the best-seller is hitting the best-seller list. :) Still, I'm looking forward to reading the book.

Virginia Postrel

Congratulations on escaping the long tail--and even the dreaded midlist.

Hyokon Zhiang

Congratulations! It is a good news to me to, as my company is the translator (not publisher) of the book.

harley spearman

It looks to me like a lot of change.

TW Andrews

Here you are, all hit-centric now that you're climing to the top of the powerlaw curve.

Congrats!

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Tidbits

The Long Tail by Chris Anderson

Notes and sources for the book

FREE was available in all digital forms--ebook, web book, and audiobook--for free shortly after the hardcover was published on July 7th. The ebook and web book were free for a limited time and limited to certain geographic regions as determined by each national publisher; the unabridged MP3 audiobook (get zip file here) will remain free forever, available in all regions.

Order the hardcover now!