Amazon names The Long Tail best business book of the year

Just a quick note from Utrecht, The Netherlands, where I'm speaking at the Marketing3 conference. Two cool bits of news:

1) Amazon's editors have named The Long Tail the best business book of the year. Thanks Amazon! 

2) Spencer Wang at Bear Stearns has just released a great report on how the Long Tail will affect the television industry. I've asked him if I can post the whole report, but in the meantime you can read about it here and, if you're a Bear Stearns client, listen to the conference call here. (If Spencer gives me the green light, I'll post the login for that, too).

UPDATE: the pdf is now available here and the presentation can be heard here.

UPDATE2: I'm afraid the pdf linked to above is just the slides to the presentation. The full report, which is worth reading (and give full credit to my book, btw), unfortunately still isn't online and I'm still waiting for permission from the Bear Stearns "compliance officer" to post it (sigh). Sorry about the delay...

UPDATE3: Finally, here it is.

Comments

[dwlt]

Congratulations Chris! Very well deserved.

[Jeroen Mirck]

Congratulations indeed! I added this information to the interview we had two weeks ago by phone (and which has been pubished online recently - click my name). Unfortunately I can't make it to Marketing3, so let's meet at another conference.

[Bertrand Weegenaar]

Hello Chris, honoured to have spoke to you today and of course congratulations of winning this great title/award with your book.

Have a nice stay in the Netherlands, looking forward in listening to you tomorrow and we'll meet again.

Greetings Bertrand

[encoders]

Congratulations Mr.Anderson! Very well deserved.
raj
encoders
http://www.encoders.co.in

[BWJones]

Congratulations Chris,

The book has been a landmark in business, and I look forward to other "markets" where these principals can apply. Science!

[Eduard Blacquière]

Congratulations Chris!

I think the Long Tail is the most important development in the economy of the 21st century (untill now...). Credits to you for giving a lot of people that insight with your clear and complete book!

Keep up the good work.

Eduard 'EdWords' Blacquière

[R Hayes]

The phrase "compliance officer" doesn't really belong in quotes. It's a real job that requires several securities industry licenses. Bear Stearns is a broker/dealer and subject to regulation by the NASD, NYSE, & SEC. There are strict regulations regarding the release of materials from research departments. Compliance approval is a mandatory step.

-r hayes

[MiKe]

I'm half-way through the book, it is very interesting. It explains in simple terms how google is able to make more money than all the traditional advertising based companies because they tap into nontraditional advertisers which will not or cannot advertise inother media due to cost.

Also, dollar stores are a big example of log tail in action, they make billions in small volumes of millions of things!

[Chris]

Congrats Chris.

I saw you speak with Will Hearst before the book even came out at the Long Now Foundation in San Francisco. Here is a link to a full-length video of the program. Really great stuff for anyone interested.

http://fora.tv/fora/showthread.php?t=453

[Justin Vijgen]

Chris,

Thanks again for your presentations at Marketing3. We we're honoured to have you at our conference. For anyone who unfortunately couldn't be there, you can watch the presentations here: www.mediaplazatv.nl

Best regards,
Justin

[Wim van Rooijen]

The direct link to the webcast of the presentation of Chris Anderson in Utrecht, The Netherlands can be found at http://www.mediaplazatv.nl/index.php/mpdb/article/marketing3/
The beginning is in Dutch but Chris switched over to english very quickly. Have fun and learn from the interesting theory of The Long Tail and the good examples en cases.

[nurceyiz]

I'm half-way through the book, it is very interesting. It explains in simple terms how google is able to make more money than all the traditional advertising based companies because they tap into nontraditional advertisers which will not or cannot advertise inother media due to cost.