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January 17, 2007

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Comments

sayid

nice book. good theory.
and is this anderson's website?

coldpack

The bad weather situation here in Western Europe reminds me of another good economic model besides the long tail one. I would call it the UMBRELLA economic model.
The analogy goes like this:
You buy an umbrella to protect yourself from the rain.
When it starts raining there is mostly wind associated, and than you take out the umbrella; just at that moment the umbrella breaks and you have to buy a new one.
The UMBRELLA economic model is about making products that are not only letting you down right for the purpose that they were bought, but also make you buy a new one. Amazing. Wonder why some banks have put an umbrella in their logo :))

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Tidbits

The Long Tail by Chris Anderson

Notes and sources for the book

FREE was available in all digital forms--ebook, web book, and audiobook--for free shortly after the hardcover was published on July 7th. The ebook and web book were free for a limited time and limited to certain geographic regions as determined by each national publisher; the unabridged MP3 audiobook (get zip file here) will remain free forever, available in all regions.

Order the hardcover now!