Last year I mentioned that after my book came out, Anheuser-Busch created a division, called Long Tail Libations, to sell niche brews. While digging around for imagery for a presentation, I happened to stumble on its website and logo. Not bad!
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November 01, 2008
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Notes and sources for the book
FREE was available in all digital forms--ebook, web book, and audiobook--for free shortly after the hardcover was published on July 7th. The ebook and web book were free for a limited time and limited to certain geographic regions as determined by each national publisher; the unabridged MP3 audiobook (get zip file here) will remain free forever, available in all regions.
Order the hardcover now!
I would love to see you tackle a piece on the "long tail" of wine at some point!
Like never before, technology and changing beverage laws are letting Americans access small production wines in the long tail of wine from all over the world!
In our own biz for instance, we imported wine from a tiny producer on the coastal plains of Israel (whose backyard IS the vineyard - literally!)and placed it on a posh Beverly Hills hotel's by-the-glass list.
Crazy!
The long tail of wine (of anything, really!) is longer and richer than anyone can imagine!
Richard
Posted by: Richard Shaffer | November 01, 2008 at 06:32 PM
This red color is beautiful
Posted by: laptop accessories | November 03, 2008 at 10:29 PM
Chris,
You will come to Belgium (Antwerp) soon, home of AB's mother company Inbev. Time to check out the 300+ beer brands there? For the longest tail...(hum Billy Joel melody) :)
Whereas Inbev has been fighting for mass market dominance for tens of years, each of the 300+ smaller (and often literally stronger) beer brands serve their niche perfectly. Get a feel on
http://users.telenet.be/dpm/belgianbeers.jpg
Posted by: Koen | November 04, 2008 at 08:06 AM
Hah, looks delicious. :)
Posted by: Epic Wealth Systems | November 08, 2008 at 08:03 AM
Its really beatifull the label, i wanna see a one in Chile!
Posted by: Fasarax | November 11, 2008 at 03:57 PM
Wanted to let you know I posted something on my blog relating to the wine industry and the long tail. It could have been a whole book, and I'd be interested to hear your take on the subject. Hopefully you get a chance to see my humble take on it. Cheers!
Posted by: Rick Bakas | January 31, 2009 at 07:09 PM
of wine from all over the world!
In our own biz for instance, we imported wine
Posted by: يوتيوب | October 26, 2009 at 02:30 PM
Wow, what a fantastic site you make, i love the red colour..
Posted by: transmetteur fm | October 28, 2009 at 02:57 AM
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